dedicated to 

ehrliche Herstellung


Passion for man and machine 

The production floor measures 300 square meters and a few floor boards squeak beneath Rudolf Loder’s feet. There is a gentle hum in the air, almost like a simple melody.

On the ceiling, old wooden discs are spinning, connected with each other by five centimeter wide leather straps. The straps lead to a single transmission engine keeping everything on the floor in motion.

Light shines through the windows and the metal patina of the 31 original loopwheelers and circular knitting machines is glowing warmly. There they are – perfectly conserved and functional. The newest one was built in the 60s, the oldest machine stems from 1920.

Almost forgotten by the rest of the world, those gentle giants were patiently waiting for a second chance since the 1960s.

Odoo image and text block

The magic of the loopwheeler

Every machine is fitted with over a thousand needles. In the old days every needle was made by hand. They are assembled in a row, knitting the thread row for row as it spools down. This happens in a gentle and calm, productive atmosphere – feeling many of us wish to have in their job and daily routine.

The machines are reliable, but not perfect. The small irregularities within the fabric are an essential part of the characteristic look and feel of the garments. And since every top is produced without a lateral seam, there is a fitting circular knitting machine for every size.

The unique comfort such a rare production process provides is evident from the second you first slip into one of the garments.

Made with experience and passion 

At Merz b. Schwanen, all manufacturing processes are made with know-how, honest craftsmanship and passion.The sewing is handled by independent manufacturers in the Swabian Alps, the labels are loomed on a traditional Jaquard loom from the 19th century. Even the boxes the shirts come in are produced by a family business following the original designs.

All these authentic production processes turn every single Merz b. Schwanen garment into something really special – full of passion and appreciation from every man and woman involved.

The textiles

„We only use high quality bio-cotton, produced by certified European suppliers. All materials are 100 percent natural and thus are very skin- and ecofriendly”, explains the environmentally aware Peter Plotnicki.

„It is the longstanding experience and careful production, the palpable and visible quality that turn Merz b. Schwanen into a precious, unique original”, say Peter Plotnicki and Rudolf Loder.

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